Video taps into more senses than any other modern communication tool by using vision, sound and movement.
Edgar Dale is often quoted as saying that we remember
10% of what we read
20% of what we hear
30% of what we see
50% of what we see and hear
70% of what we discuss with others
80% of what we personally experience
95% of what we teach others
If you are trying to reach your customers effectively, surely it's a waste of time and money to invest solely in the printed word? Or radio advertisements? By making use of video (sound and vision) you are increasing the likelihood of customers remembering you, your product or your service. By going further and making that video engaging, challenging and interesting it becomes even more memorable. It becomes a personal experience for the customer.
That is what we can offer you - an immersive promotional tool that will be highly memorable for your clients or customers.
Video on the Net
Video has become the most influential aspect of today's internet experience.
Why? Because it does a much better job than pages and pages of text.
Video makes your website 'sticky', meaning your site visitors are more likely to keep viewing your website for longer, thus increasing the chances of a sale. It also increases your Google-rating and makes your site more likely to come up on a search.
To find out how we at FarSight can help you increase the profile of your business and make your website work harder, Get in touch!